"Hi, I have an app that I feel is pretty good, but has a shit name (Saline). I’ve been thinking about re-releasing under a new, more search friendly name. Would you consider that spam too? I agree this George dude is over the line though."
- unled in response to my previous post
I absolutely don’t think that would be spamming the App Store. Even if you keep the old one in for a bit to do a little A/B testing. As long as you drop one after a bit, or differentiate the two apps in some meaningful way (i.e. functionality).
Personally I would just submit an update that re-brands my app, rather than put a new app in the store.
I don’t hate marketing, I just know that marketing means you walk a fine line between promoting a product and gumming the world up with spam.
